Keburger is a sub-brand I developed for Double A Kebab, a leading kebab meat manufacturer. The challenge was to create a distinctive identity for their new product – a high quality beef burger infused with Double A Kebab’s signature spices. The result is a unique offering that combines the flavour of traditional kebab seasoning with the familiar format of a burger.
The Keburger brand needed to convey the authenticity of a hand-pressed burger while highlighting its mass-produced nature and premium quality. Through careful design, I crafted a visual identity that blends the idea of artisanal craftsmanship with the consistency and reliability of mass production, all while emphasizing the bold, flavourful experience at the heart of the product.
Deliverables: Logo, posters, web banner, adverts, packaging, and exhibition panels.
