Parentline is a confidential text messaging service designed to support parents and carers across Nottinghamshire who have concerns about the health and wellbeing of their babies or young children. The service provides a discreet and accessible way for families to get the help and advice they need during challenging times.
Our goal was to create clear, informative marketing materials that effectively communicated the service’s purpose, ease of access, and the support available. The designs were crafted to be both reassuring and user-friendly, ensuring that parents and carers could quickly understand how to reach out for help and feel confident in the support they would receive.
Deliverables: Poster, pop-up banner and card.